Irvine, CA. (Oct. 25, 2004) – Formula Drift and Electronic Arts (NASDAQ: ERTS) will host a launch event for the video game Need for Speed Underground 2 on Monday, October 25 at the Irwindale Speedway, near Los Angeles. The event will include a brief performance from International hip-hop superstar Snoop Dogg, who will debut a new collaboration with the rock band The Doors, available in the US exclusively in the game.
The event will also feature a drifting competition, starring 16 of the world's best professional drivers, who will be competing for more than $10,000 in cash and prizes, including the Need for Speed Underground 2 cover car, a fully-tuned Nissan 350Z. Tickets to view the competition are available now from Ticketmaster.
"This is going to be the tuner event of the year," said Ryan Sage of Formula Drift. "Whether you're a fan of hip-hop, video games, car culture, or just a wild party, the Need for Speed Underground 2 Formula Drift event is going to blow you away. And for around $10, you can't go wrong. Be there!"
Attendees will also have the opportunity to play an advance copy of Need for Speed Underground 2, before its release on November 15. The game will be available for the PlayStation2 computer entertainment system, Xbox video game system from Microsoft and Nintendo GameCube, PC-CD and Game Boy Advance.
For more information about the event and how to get tickets, please visit www.formulad.com. For more information about Need for Speed Underground 2, please visit www.needforspeed.com
About Electronic Arts
Electronic Arts, headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, EA posted revenues of $2.96 billion for fiscal 2004. The company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers and the Internet. In 2003, EA had 27 titles that sold more than one million copies. Electronic Arts markets its products under three brand names: EA SPORTS, EA GAMES and EA SPORTS BIG. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.
